CHUCK WALL
VI SUBJECT MATTER EXPERT
Chuck is Founder and CEO of MarketPower Group, a business growth advisory firm. MarketPower Group is a Value Innovations, Inc. partner and Chuck has a Black Belt in Value Innovation. Chuck has over three decades of diverse business and entrepreneurial leadership experience across a variety of industries. As the founder of six companies, he believes that the only lasting solution for business growth is for enterprises to build customer-centered cultures. Chuck’s Value Innovation practice draws on his background as a trained practitioner in Blue Ocean Strategy. Chuck has also been actively engaged in customer insight research for over 20 years and has interviewed over 11,000 B2B and B2C customers. The insight gained has created profitable, disruptive products, services and experiences for a wide variety of clients. He has worked with companies ranging from Fortune 500’s to start-ups. His clients have included major brands such as Campbell’s Soup, Intel, HP, Mercury General Insurance Yahoo, Nature Publishing, Sears, SWS (Southwest Securities), Levi-Strauss, Holt Cat and NBC.
Chuck resides in Austin, Texas with his wife Franze.
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