v a l u e  i n n o v a t i o n s,   i n c.
HELPING YOU DELIVER EXCEPTIONAL VALUE TO YOUR MOST IMPORTANT CUSTOMERS

FOOTNOTES



a. Kim, W Chan and Mauborgne, R. 1997. Value Innovation: The strategic logic of high growth, Harvard Business Review, January-February.

b. Kim, W Chan and Mauborgne, R. 2005. Blue Ocean Strategy, Harvard Business School Press.

c. Kim, W Chan and Mauborgne, R. 2002. Charting Your Company’s Future, Harvard Business Review, June.

d. Kim, W Chan and Mauborgne, R. 2005. Blue Ocean Strategy, Harvard Business School Press, p 122

e. Ulwick, T. 2002. Turning Customer Input into Innovation, Harvard Business Review, January.

f. Kim, W Chan and Mauborgne, Renee. 1997. “Value Innovation: The Strategic Logic of High Growth,” Harvard Business Review, January-February, 1997, 103-112